CASE STUDY  | DYNAMIC PRESENTATIONS LAUNCH TECH STARTUP'S FIRST CONFERENCE

“Our culture is presentation-rich, and we want all our leaders to feel confident preparing and delivering dynamic presentations.”
Company
Tech - API (kong)
Size
​Small in number,
​large in impact

Challenge
A popular start-up was ready to launch their own conversation in the world of tech with a branded conference. They needed help preparing their messages and their speakers to influence users and architects, while simultaneously impressing investors.

Approach
  • Our coaches worked closely with the founders to pull out the overarching conference story and key messages.

  • 10 speakers were identified to attend a four-day intensive workshop designed to tighten their messages, align their presence, and build confidence
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  • Axe & Arrow coaches were on the ground to provide mindset coaching and help with the final delivery and event

Results
  • The client described the experience as “transformational”

  • Investors were captivated, saying that the founder presented a compelling and engaging vision 

  • All speakers were able to find their authentic voices, tell a cohesive story, connect with their audience, and polish their presence

  • Leaders reported feeling more confident on stage

  • Better storytelling made messages more memorable 
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  • Leaders reported that the tools have proved invaluable with all their presentations moving forward